Teufel and Fender today announced three loudspeakers that have been created as part of a new strategic partnership. These are three loudspeakers from the Teufel range that have now been given new logos and colors under the “Fender x Teufel” branding.
Growth market: USA
Teufel is a German company based in Berlin that has been developing loudspeakers since it was founded in 1979. We have already introduced you to various products. Teufel is particularly well-known in Germany for this business, but it is also not unknown in other European countries. In the USA, it has apparently struggled in the past to gain a certain level of recognition without a local partner, which is why it is cooperating with Fender.
Fender is a household name at least for the electric guitarists among you. The company is one of the best-known manufacturers of electric guitars, but also offers guitar amplifiers. With the help of Fender, the Berlin-based company now wants to conquer the American market and is bringing loudspeakers to the USA for the first time.
New – Old Speakers
The cooperation includes three speakers that Teufel already had in its range. The Fender x Teufel ROCKSTER series includes the ROCKSTER AIR 2, ROCKSTER CROSS and ROCKSTER GO 2. All speakers that already exist.
Technically, the new versions are no different from the “real” Teufel speakers, only the design has been modified. Instead of the Teufel logo, you will find a “Fender x Teufel” logo on the front. In addition, grey accents have been used instead of the iconic red.
The Teufel Rockster CROSS also comes with a guitar strap from Fender as a carrying strap – a very cool detail.
Source: Teufel
The speakers of the Fender x Teufel ROCKSTER series can now be ordered in Germany via the Teufel website; the originals are of course still available.
